How to establish strong brand awareness?

What is brand awareness at all?

brand awareness

Why do you need brand awareness?

why brand awareness?

What people usually doing to establish strong brand awareness?

people doing

The downside of the usual brand awareness activities

downside
  • Big investments — ads are expensive and brand awareness campaigns don’t bring you a lot of revenue.
  • Implicit results — we are not able to measure the number of human minds who became aware of our brand and recall it next time when will need to buy something we’re offering.
  • Unknown the quality of awareness — will people associate our brand with something exciting, or just another brand. They never tried our products before so we can’t judge it.

The best way to build brand awareness is through continuously increasing sales

the strategy

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Yurii Kuzemko

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